Switzerland’s first D2C Summit opens its doors at the KKL Lucerne on March 20, 2026. The conference is positioning itself as the central platform for the Swiss direct-to-consumer and e-commerce industry. The program includes keynotes and interactive panel discussions as well as masterclasses in compact 45-minute sessions. Brands and service providers will present exclusive insights and concrete solutions for the D2C sector. The confirmed speakers include well-known personalities such as Johannes Kliesch, founder of Snocks, Nicholas Hänny, CEO of Nikin, Simon Bertschinger, Head of E-Commerce at namuk, and Catarina Dahlin, founder and co-CEO of Dagsmejan. They all bring valuable insights from their D2C experience.